Transforming Rentals to a Hotel-Like Experience

Transforming Rentals to a Hotel-Like Experience

[Note from editor: The “Mastermind Showcase” highlights companies and news from members of the GEM. Today’s showcase: Zumper.]


A free end to end online search marketplace for landlords and tenants that attracts more than 80 million people each year.They help landlords market to millions, receive rent digitally, and find reliable tenants and provide renters the ability to find, apply, and reserve apartments.

They calculate median rents with data from over a million active listings across the the 100 largest cities by population and another 300 neighboring cities.

Instarent, their newly released free online leasing suite for landlords, provides virtual touring options, integrated messaging, digital lease signing and next-day online rent payment. Zumper and Matterport conducted a survey that shows 72% of the population have already adapted to the COVID-19 driven digital experience of renting sight unseen.

They have raised over $140 million in funding since their launch in 2012, grew with the help of the acquisition of Padmapper, and a strategic partnership with Facebook Marketplace.

Represented in GEM by: Anthemos Georgiades

What we like: Renters can reserve a listing online, which is then removed from the marketplace. Its transaction model is differentiated from lead generation models incentivized to display as many listings as possible regardless of quality or status.

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