Creating the Bridge Between Broker and Agent
[Note from editor: The “Mastermind Showcase” highlights companies and news from members of the GEM. Today’s showcase: Nest Realty.]
Formed during the 2008 housing bubble crisis by Jonathan Kauffmann, Keith Davis and Jim Duncan, Nest believes in the partnership between a brokerage and an agent by offering technology, marketing, and business management support to its agents. All agents know they need to stay in touch with their clients: the Friends of Nest program is a personal marketing campaign to stay in touch with clients through content mailed to clients that promotes the agent, not the firm, and always is tailored to the local market.
Nest has 14 franchises and is currently accepting franchise applications to expand into new markets. It also recently struck a deal with Chicago-based @properties to take a stake in the company.
Represented in the GEM by: Jennifer Kjellgren
Why I wake up in the morning excited: “I love helping our agents and our clients reach their real estate goals. I especially enjoy mentoring our agents in the craft of real estate.”
What we like: Nest Realty combines the boutique soul with the resources and backing of a large brokerage.